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Made O'Meter

Discover where a brand or product originates

Ducati Motorcycle

ownerVolkswagen AG (Germany)
originItaly
manufacturedItaly

Ducati is a legendary brand in the automotive industry, established in 1926 by the Ducati brothers in Bologna, Italy. Originally focused on radio components, it transitioned to motorized transport after WWII. Today, it is globally recognized for high-performance motorcycles characterized by their desmodromic engine design and racing heritage.

Manufacturing remains deeply rooted in Italy at the Borgo Panigale factory, though the brand has expanded its global footprint with assembly plants in Thailand and Brazil to serve international markets. The brand is a symbol of Italian engineering excellence and luxury craftsmanship.

Since 2012, Ducati has been under the ownership of the Volkswagen Group. It is managed via the Audi Group's premium brand umbrella, alongside Lamborghini and Bentley. This ownership provides Ducati with significant technological resources while maintaining its distinct Italian identity and independent operations.

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