Made O'Meter
Discover where a brand or product originates
Felix is a prominent brand of condiments and food products deeply rooted in Nordic food culture. Originally established in Sweden, it has become a household name known primarily for its high-quality ketchup and pickled vegetables. The brand's Swedish origin dates back to the mid-20th century under the company AB Felix.
Today, the brand's production is centralized in Sweden, specifically at the Fågelmara factory in Blekinge, which is one of the largest ketchup production facilities in the region. Ownership of the brand has transitioned through several major conglomerates over the decades. It is currently owned by Orkla, a leading Norwegian consumer goods company that acquired the Abba Seafood and Procordia Food businesses (including Felix) to consolidate its position in the Nordic market. This ownership structure ensures that while the brand maintains its Swedish identity, it benefits from the extensive distribution and R&D networks of the Orkla group.
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