Made O'Meter
Discover where a brand or product originates
Goodfella's is a leading brand in the frozen pizza market, originally established in 1993. The brand was created by the Green Isle Food Group in Naas, County Kildare, Ireland, where it became a dominant household name across Ireland and the UK. Known for its distinct Italian-American branding, the product range includes various crust styles from deep pan to stonebaked thin bases.
Over the decades, the brand has undergone significant changes in ownership. It was previously part of Northern Foods and later passed to the 2 Sisters Food Group. In 2018, the brand was acquired by Nomad Foods, a major European frozen food conglomerate. This acquisition solidified the brand's position within a portfolio that includes other major labels like Birds Eye and Findus.
Today, Goodfella's products are primarily manufactured in state-of-the-art facilities located in Naas, Ireland, and Longford, Ireland. These sites serve the entirety of the UK and European markets, ensuring that the brand maintains its Irish heritage while operating under a global corporate structure headquartered in the United Kingdom.
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