Mitchum Deodorant & Anti-Perspirant

Mitchum is a long-standing personal care brand recognized for its high-performance anti-perspirant and deodorant formulas. Known for its clinical-grade protection, the brand focuses on providing long-lasting odor and wetness control for both men and women.

The brand was originally established in the mid-20th century in the United States by The Mitchum Company. It gained significant market share due to its 'Power Gel' and 'Triple Odor Defense' technologies. Today, Mitchum operates as one of the cornerstone brands in the global grooming portfolio of Revlon, maintaining a presence in major markets including North America, Europe, and Africa.

While the brand's research and primary production are rooted in the United States, Revlon utilizes its international supply chain to manufacture Mitchum products across several continents to meet regional demands. As of the current period, the brand remains under the ultimate ownership of Revlon, which continues to drive innovation in the daily hygiene category.