Tuborg Squash soda

Tuborg Squash is a classic Danish orange soda that has been a staple in Denmark since its introduction in 1936. Originally developed by Tuborg, its unique flavor and iconic marketing campaigns, particularly those featuring the duo 'Finn og Jacob' in the 1990s, have cemented it as a cultural icon.

The product is primarily manufactured in Denmark by Carlsberg Denmark at their brewery in Fredericia. This facility serves as the main hub for bottling most of the soft drinks and beers in the Carlsberg portfolio intended for the Danish market.

Tuborg was a standalone brewery founded in Hellerup in 1873, but it merged with United Breweries (De forenede Bryggerier) in 1894. In 1970, United Breweries merged with Carlsberg, and today Tuborg Squash is owned by the Danish multinational Carlsberg Group, one of the largest brewing companies in the world.