Juver Selección Pineapple juice

Juver is a prominent Spanish brand specializing in fruit juices and nectars. Founded in the 1960s in Murcia, a region known for its strong agricultural heritage, the brand has grown to be a staple in Spanish households and the hospitality sector.

The Selección line is a premium range of juices often found in glass packaging for better preservation and presentation. While the raw fruits (like pineapples) depend on global sourcing, the production, bottling, and processing are primarily carried out at Juver's facilities in Murcia, Spain.

Ownership of the brand has evolved over the decades. Today, Juver Alimentación is part of the Conserve Italia group, a large European agri-food cooperative headquartered in Italy. This partnership allows the brand to maintain its local Spanish identity while benefiting from a large international supply chain.