Wrangler apparel

Wrangler is an iconic American brand known primarily for its high-quality denim jeans and workwear. The brand was established in 1947 by the Blue Bell Overall Company, following the acquisition of Casey Jones Work Clothes. It quickly became famous for its functional design tailored for rodeo use and Western lifestyles. Today, Wrangler is a global leader in everyday apparel, blending its rugged heritage with modern styles for men, women, and children. Manufacturing is distributed worldwide in countries such as Mexico, Nicaragua, Bangladesh, and Vietnam to serve its massive international market. Ownership has transitioned over the decades from Blue Bell to VF Corporation, and finally to Kontoor Brands, Inc., which was spun off as a standalone publicly traded denim company in 2019.