Levi's apparel

Levi Strauss & Co. is a legendary American clothing company established in 1853 in San Francisco, California. The brand achieved global fame by inventing and patenting the first blue jeans in 1873, originally designed as durable workwear for miners and laborers. Today, Levi's is one of the most recognized fashion brands in the world, synonymous with quality denim and timeless style.

While the brand is headquartered in the United States, its manufacturing operations are global. Levi's products are manufactured in multiple countries including China, Vietnam, Bangladesh, Mexico, and Sri Lanka, among others. The company remains a publicly traded entity with the descendants of the founder maintaining a significant ownership stake. As of 2026, Levi Strauss & Co. continues to operate as an independent global leader in the apparel industry, focusing on sustainability and innovation in its production processes.