Flash multi-surface cleaner

Flash is one of the most recognized cleaning product brands in the United Kingdom and Europe. Since its introduction, it has become synonymous with heavy-duty household cleaning, offering a range of liquids, sprays, and wipes designed to tackle grease and grime on various surfaces.

Originally launched in the United States under the name Mr. Clean, the brand was introduced to the British market as Flash in 1958. It was developed by the American multinational consumer goods giant Procter & Gamble (P&G). While the formulation and iconic branding (often associated with the 'Mr. Clean' character in other markets) remained consistent, the Flash name was adopted specifically for the UK and Irish territories.

Today, Flash remains a core part of Procter & Gamble’s home care portfolio. The products are manufactured in various locations globally to serve local markets, with significant production facilities located across Europe. As a brand under the P&G umbrella, it benefits from the massive global distribution and research infrastructure of its parent company, which is headquartered in Cincinnati, Ohio.