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Nivea Creme (Pride Limited Edition)

ownermaxingvest GmbH & Co. KGaA (Germany)
originGermany
manufacturedGermany

Nivea is one of the world's most recognized skincare brands, famous for its signature blue tin of Nivea Creme. First introduced in 1911, it was the first stable water-in-oil emulsified skin cream, revolutionized by the discovery of Eucerit, which allowed for a long-lasting, smooth texture.

While the brand has a massive global footprint and manufacturing facilities in various regions to serve local markets, its primary manufacturing and research hubs remain in Germany. The brand is synonymous with gentle, reliable skincare for family use and often releases commemorative packaging, such as the Pride-themed rainbow edition shown in the image.

Nivea is owned by Beiersdorf AG, a major German multinational company. Beiersdorf has maintained ownership and development of the brand for over a century, positioning it as a leader in the global mass-market personal care industry.

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