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Capri Sun juice drink

ownerCapri Sun Group Holding AG (Switzerland)
originGermany
manufacturedmultipleCountries

Capri Sun is a globally recognized brand of juice concentrate-based drinks, introduced in 1969 by the German company Wild. The product is known for its distinctive pouch packaging, which was developed in collaboration with the French company Thimonnier. Over the years, Capri Sun has expanded its presence to over 100 countries, with various regional licensees and production partners. In the United States, the brand is produced under license by Kraft Heinz. In Europe, distribution is managed by Coca-Cola Europacific Partners. The Capri Sun Group, headquartered in Zug, Switzerland, oversees the brand's global operations. The brand's ownership structure includes subsidiaries such as Capri Sun AG and Capri Sun Group Holding AG. The Wild family, through their company Wild, maintains significant control over the brand, ensuring its continued growth and innovation.

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