Pril Kraft Gel Zitrone

Pril is a legendary German brand that has been a staple in kitchens since its introduction by Henkel in 1951. Originally launched as Germany's first synthetic dishwashing liquid, it revolutionized household chores by offering superior grease-cutting capabilities. The 'Kraft Gel' variant shown here is a concentrated formula designed to remove dried-on food and grease even in cold water, reflecting the brand's modern focus on energy efficiency and sustainability.

The brand is owned by Henkel AG & Co. KGaA, a major German multinational chemical and consumer goods company. While the brand originated and is headquartered in Düsseldorf, Germany, its massive production scale means manufacturing occurs across several European facilities to supply various regional markets, though Germany remains the primary hub for the DACH region markets.