Made O'Meter
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Cirio is one of Italy's most iconic and historic food brands, particularly renowned for its high-quality tomato products. The Passata Rustica is characteristic of its traditional offerings, utilizing 100% Italian tomatoes harvested at peak ripeness to ensure a rich, authentic flavor profile suitable for Mediterranean cuisine.
Founded in 1856 by Francesco Cirio, the company was a pioneer in the preservation movement, successfully bringing Italian agricultural products to international markets. Over its century-and-a-half history, the brand has maintained a strong connection to its Italian roots, ensuring that raw materials are sourced and processed within the country to guarantee traceability and quality.
Today, Cirio is a flagship brand of the Conserve Italia Group, one of Europe's largest agricultural cooperatives. This ownership structure means the brand is governed by the farmers who grow the tomatoes themselves, emphasizing sustainability and fair treatment of the agricultural supply chain from field to jar.
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