WaterWipes baby wipes

WaterWipes is a globally recognized brand specializing in high-purity baby wipes, famously marketed as the 'world's purest wipes' due to their formulation consisting of 99.9% water and a drop of fruit extract. The brand was created in Ireland by Edward McCloskey after he sought a chemical-free alternative for his daughter's diaper rash.

Today, the brand remains under the ownership of WaterWipes UC (formerly Irish Breeze), a family-owned Irish company. The products are primarily manufactured at their state-of-the-art facility in Drogheda, Ireland, ensuring strict quality control for sensitive skin products. The brand has expanded significantly across international markets, including France, where it is a staple in the personal care and baby hygiene categories.