Lurpak Smørbar

Lurpak Smørbar is a premium spreadable butter product that combines traditional Danish butter with rapeseed oil to maintain a smooth texture even when refrigerated. The brand's history dates back to October 23, 1901, when Danish dairy cooperatives established the 'Lurmark' trademark to guarantee the quality and authenticity of Danish butter exports. The iconic logo features two entwined 'lurs'—ancient Bronze Age horns found in Scandinavia—symbolizing its deep cultural roots.

Today, Lurpak is owned by Arla Foods, a major international dairy cooperative owned by thousands of farmers across Europe. As of 2026, Arla Foods continues to operate as a leading global dairy entity following its major merger with the German DMK Group. While the brand is sold in over 75 countries, its core production remains centered in Denmark, where it is crafted using high-quality Danish milk and traditional lactic ripening processes.