Made O'Meter
Discover where a brand or product originates
Duyvis is a quintessential Dutch snack brand with a history dating back to 1806, when it began as a family-run oil mill in Koog aan de Zaan. For over two centuries, the brand has evolved from processing seeds and oils to becoming the leader in the Dutch nut market. The 'Borrelnootjes' product line, featured in the image, is a cultural staple in the Netherlands, referring to peanuts with a crunchy, flavored coating specifically designed for 'borrel' (social gathering) occasions.
While the brand maintains its deep Dutch heritage, it has undergone several corporate transitions. It was acquired by AkzoNobel in the 20th century before being sold to Sara Lee. In 2006, Duyvis became part of PepsiCo's global portfolio. Today, the products are primarily manufactured in the Netherlands, specifically at their dedicated production site in Zaandam, ensuring the traditional quality associated with the brand while benefiting from PepsiCo's global distribution network.
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