miree mit frischem Meerrettich cream cheese

miree is a popular German brand of whipped cream cheese known for its light and airy texture. The product shown, "miree mit frischem Meerrettich" (miree with fresh horseradish), is manufactured in the Allgäu region of Bavaria, Germany. The brand's production relies on milk sourced from local farmers in the surrounding regions of Bavaria and Baden-Württemberg.

The brand is owned by Karwendel-Werke Huber GmbH & Co. KG, a traditional family-owned dairy company based in Buchloe, Germany. Founded in 1909 by Franz Xaver Huber, the company has remained in the hands of the Huber family for three generations. Miree was officially launched in 1984 as a specialty brand for whipped cream cheese, complementing the company's other major brand, Exquisa. As of 2026, Karwendel remains one of Germany's most significant private dairies, maintaining its independence from larger international food conglomerates.