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Vemondo is a specialized private-label brand created by the German discount supermarket chain Lidl to cater to the growing demand for vegan and vegetarian products across Europe. The brand was officially launched as a unified plant-based umbrella in 2021, consolidating Lidl's various meat and dairy alternative offerings under one recognizable name.
Manufacturing of Vemondo products, including their soy-based beverages, typically occurs in multiple countries across the European Union. While many of the dairy alternatives are produced by major European plant-based manufacturers in Germany, Spain, or Italy, the specific facility often depends on the local market where the product is sold. This strategy allows Lidl to optimize logistics and support its climate-neutral commitments by reducing transport distances.
The brand is owned by the Schwarz Group, which is the parent company of Lidl. As one of the world's largest retailers, the Schwarz Group has positioned Vemondo as a 'climate-neutral' brand, offsetting carbon emissions through various environmental projects. The brand continues to expand its catalog, which now includes hundreds of items ranging from milk substitutes and tofu to vegan ready meals and ice cream.
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