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bionella is a high-quality organic nut nougat cream produced by the German organic pioneer Rapunzel Naturkost. Since its introduction, the brand has positioned itself as a sustainable and vegan alternative to conventional chocolate hazelnut spreads. The product is manufactured in the south of Germany at Rapunzel's own production facilities in Legau, Bavaria.
The brand is built on a philosophy of fair trade and organic integrity. It features the "HAND IN HAND" fair trade seal, which ensures that ingredients like cocoa, cane sugar, and palm oil are sourced under ethical conditions with fair compensation for farmers. Unlike many mainstream spreads, bionella uses 100% organic ingredients and sweet lupin flour as a vegan protein source instead of milk powder, making it suitable for both vegans and those seeking a more environmentally conscious diet. The ultimate ownership remains with the founder-led family company Rapunzel Naturkost, which has been active in the organic sector since 1974.
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