Made O'Meter
Discover where a brand or product originates
Nutella is one of the world's most iconic food brands, originally created by Pietro Ferrero in 1946 in Alba, Italy, as a solution to chocolate shortages after WWII. The plant-based version shown in the image represents a modern evolution of the classic recipe, designed to meet vegan dietary preferences by replacing milk with plant-derived ingredients like chickpeas and rice syrup.
The hazelnut spread is produced globally in high-tech facilities across Europe, North America, and South America to maintain freshness and meet local demand. Ownership has remained within the Ferrero family for generations, making Ferrero SpA one of the largest privately held confectionery companies in the world. The brand continues to focus on vertical integration, owning many of the hazelnut plantations used in its production process.
Report a bug/Feedback
disclaimer
poweredBy