Heineken Original Pure Malt Lager

Heineken is one of the world's most iconic beer brands, recognized globally for its green bottle and red star. The brand was founded in 1864 by Gerard Adriaan Heineken in Amsterdam, Netherlands. It is celebrated for its consistent quality, achieved through the use of the proprietary 'Heineken A-yeast,' which was developed in 1886 and remains a core ingredient today.

While its soul and historical roots are firmly planted in the Netherlands, Heineken is a truly international brand. To meet global demand while ensuring freshness, the beer is produced in over 165 breweries across more than 70 countries. Although the flagship brewery in Zoeterwoude, Netherlands, is the largest and serves as the primary export hub, the specific bottle found in various markets is often brewed locally or in regional facilities to the same stringent recipe standards.

Today, the brand is owned by Heineken N.V., which is the second-largest brewer in the world. Despite being a major public company listed on the Euronext Amsterdam, it maintains strong family ties. A complex holding structure ensures that the Heineken family, primarily through the holding company L'Arche Green N.V., retains majority voting control, preserving the long-term vision of the founding lineage into 2026 and beyond.