Made O'Meter
Discover where a brand or product originates
Delaviuda is a prestigious Spanish confectionery brand with a history dating back to 1927 in Sonseca, Toledo. The brand's name, which translates to 'of the widow,' originated from the founder María Rojas, who successfully managed the family bakery after becoming a widow in 1939. Today, the product is primarily manufactured at the Delaviuda Alimentación production plant located in Sonseca, Spain.
The brand is the flagship of the Delaviuda Confectionery Group, a family-owned enterprise that remains under the management of the López Rojas family. Over the decades, the group has expanded significantly, acquiring other legendary brands like El Almendro and establishing international subsidiaries. Despite its global presence in over 70 countries, it maintains its 100% Spanish capital and traditional manufacturing techniques for its signature nougats and chocolates.
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