Leonardo.ai

Leonardo.ai is a leading generative artificial intelligence platform that specializes in high-quality image and video asset creation. Originally launched in late 2022 by Australian founders, the brand quickly rose to prominence in the AI creative space, known for its foundational models like Phoenix that provide users with immense control over style and consistency. The platform serves millions of creators, from hobbyists to professional designers in gaming and marketing.

In July 2024, the brand reached a major milestone when it was acquired by Canva, the global design giant also based in Australia. This strategic acquisition aimed to integrate Leonardo's sophisticated generative capabilities into Canva’s existing Magic Studio suite while allowing Leonardo to continue operating and developing its independent web platform. As a cloud-based software-as-a-service (SaaS) product, its infrastructure and "manufacturing" (data processing) occur across a global network of cloud servers rather than a single physical factory.