Ileburger ili's Brause soft drink

Ileburger ili's Brause is a popular soft drink brand from Eastern Germany, specifically originating from Eilenburg in Saxony. The brand is known for its wide variety of carbonated 'Brause' flavors, which often feature the characteristic mascot 'ili Biber,' a beaver introduced in 1993 to appeal to younger consumers.

The production is centered in the Eilenburg facility, which has a long history of mineral water and soft drink bottling dating back to 1888. During the DDR era, the plant was a state-owned enterprise (VEB) before being privatized.

Today, the brand is owned by Sachsenquelle GmbH, which is a subsidiary of the Franken Brunnen Group. This ownership ensures a strong distribution network across Germany, while maintaining the brand's regional identity and traditional manufacturing roots in the Dübener Heide nature park area.