Smart Balance Buttery Spread with Extra Virgin Olive Oil

Smart Balance is a prominent brand in the heart-healthy food sector, best known for its line of buttery spreads and oils designed to support healthy cholesterol levels. Originally founded in New Jersey as GFA Brands, the company underwent a major transformation in 2013 when it changed its corporate name to Boulder Brands and moved its headquarters to Colorado. This move solidified its identity as a leader in the natural and health-focused food industry.

In 2015, the brand was acquired by Pinnacle Foods, which was later acquired by Conagra Brands in 2018. Today, Conagra Brands remains the ultimate owner of Smart Balance. The products are primarily manufactured in the United States, utilizing a proprietary blend of vegetable oils. The brand has faced public scrutiny in recent years, most notably in 2022 when a recipe change (reducing oil content in favor of water) led to consumer backlash, prompting the company to revert to its original formula to maintain its reputation for quality and taste.