Made O'Meter
Discover where a brand or product originates
Alesto is a well-known private label brand specialized in nuts, seeds, and dried fruits. This specific product features Deglet Nour dates, which are renowned for their translucent color and soft honey-like flavor. According to the packaging, these dates are sourced and grown in Tunisia, a region famous for producing high-quality date varieties.
As a private label, Alesto is owned and managed by the German retail giant Lidl. The brand was created to provide high-quality snacking alternatives within their stores across Europe and globally. Lidl Stiftung & Co. KG, headquartered in Neckarsulm, Germany, maintains ultimate control over the brand's production and supply chain, often partnering with local producers in the country of origin—in this case, Tunisia—to package the goods for retail.
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