Colgate MaxFresh Cool Mint Toothpaste

Colgate MaxFresh is a specialized line of toothpaste within the Colgate portfolio, known for incorporating dissolvable 'mini breath strips' to enhance freshness. The brand Colgate traces its roots back to 1806, when William Colgate established a starch, soap, and candle business in New York City. The transition into oral care began in 1873 with the introduction of toothpaste in jars, followed by the iconic collapsible tubes in 1896.

Today, Colgate is a global leader in oral hygiene, with products sold in almost every country. Manufacturing is highly decentralized to serve local markets efficiently. Major production facilities are located in the United States, Mexico, Brazil, China, India, and Poland. The specific packs shown in the image are often produced in regional hubs like Thailand or Vietnam for the Asia-Pacific market, or Mexico for the North American market.

Since 1953, the brand has been under the stewardship of the Colgate-Palmolive Company, which was formed through the merger of Colgate with the Palmolive-Peet Company. As of 2026 and beyond, Colgate-Palmolive remains the ultimate owner, maintaining its status as a publicly traded multinational corporation headquartered in New York, dedicated to oral care, personal hygiene, and pet nutrition.