Andrélon Hair Care Products

Andrélon is arguably the most famous Dutch hair care brand, founded in 1940 by André de Jong. Starting from a small local production house in Bodegraven, the brand grew into a household name in the Netherlands, particularly famous for its iconic purple bottles. The original scale of production was local to the Netherlands, but under modern corporate management, manufacturing has expanded across various European facilities.

Since its acquisition in the late 20th century, Andrélon has operated as a key portfolio brand for Unilever. While its identity remains deeply rooted in Dutch heritage, it benefits from the global distribution and research networks of its parent company. Today, Andrélon remains the market leader in the Dutch hair care segment, continuously evolving through various product lines tailored to specific hair types.