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Maltesers Chocolate Box
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Maltesers Chocolate Box

ownerMars, Incorporated (USA)
originUnited Kingdom
manufacturedmultipleCountries

Maltesers are a popular confectionery product consisting of malted milk centers encased in milk chocolate. They were first introduced in the United Kingdom in 1937 by Mars Limited, a subsidiary of Mars, Incorporated. Over the years, Maltesers have been produced in various countries, including the United Kingdom, Australia, and Switzerland, among others. The brand is currently owned by Mars, Incorporated, a U.S.-based company known for its diverse portfolio of confectionery and food products. Maltesers are available in multiple packaging sizes, ranging from small bags to large gift boxes, catering to different consumer preferences. The product is sold in numerous markets worldwide, including Europe, Australia, New Zealand, Canada, and Asia. The brand's slogan, 'The lighter way to enjoy chocolate,' reflects its positioning as a lighter alternative to traditional chocolate treats.

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