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L'Oréal Elvital is a well-known brand under the L'Oréal Group, recognized for its wide range of hair care products, specifically targeting color-treated hair with its Color Vive series. The shampoo is designed to provide care and protection for colored hair, ensuring vibrancy and longevity of hair color. L'Oréal, headquartered in France, operates globally and has a strong commitment to beauty innovation.
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