Made O'Meter
Discover where a brand or product originates
Wild is a sustainable personal care brand that revolutionized the hygiene market by introducing the world’s first plastic-free deodorant refill system. Founded in 2019, the brand focuses on reducing the environmental impact of bathroom waste by utilizing durable, reusable aluminum cases paired with compostable refills made from bamboo pulp. Their formulas are notably natural, vegan, and free from aluminum salts, parabens, and sulfates.
The brand has seen rapid growth due to its direct-to-consumer model and distinctive minimalist design. While they have expanded their product range to include body wash and lip balm, their primary focus remains their signature deodorant system. All products are designed and manufactured within the United Kingdom, maintaining a close focus on quality control and sustainable supply chain practices.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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