neo Ice Click

The neo brand is known for its innovative approach to tobacco consumption, particularly in the form of heat-not-burn products. Originally developed by Reemtsma Cigarettenfacturen, a German tobacco company, neo has been positioned in the market as a modern alternative to traditional cigarettes. The brand is now owned by Imperial Brands plc, which is headquartered in the United Kingdom. Imperial Brands is dedicated to transforming its product portfolio to meet new consumer preferences, including reduced-risk options.