Idun Tomato Ketchup

Idun is Norway's most popular ketchup and has been a staple in Norwegian households since its launch in 1960. The product is renowned for its distinctive balanced flavor and is traditionally manufactured in Norway, currently produced at the factory in Rygge.

The brand was originally established by the Idun-Gjær-fabrikken company. Over the decades, through various mergers and acquisitions within the Nordic food industry, it became part of the Orkla Group. Today, Idun remains a flagship brand under Orkla's portfolio, maintaining its position as the market leader in the Norwegian ketchup segment. Orkla, headquartered in Oslo, manages the brand through its Orkla Foods Norge subsidiary, ensuring the product stays true to its local heritage while benefiting from the group's extensive distribution network.