Fritz-Kola Cola-Getränk

Fritz-Kola is a German soft drink brand established in 2003 by two Hamburg students, Lorenz Hampl and Mirco Wiegert. They aimed to create a cola with higher caffeine content and less sugar than traditional colas, resulting in a beverage containing 25 mg of caffeine per 100 ml. The brand is recognized for its distinctive black and white labels featuring the founders' faces. Fritz-Kola GmbH, the company behind the brand, is headquartered in Hamburg, Germany, and remains independent and owner-managed. As of 2026, the company continues to operate under the leadership of Mirco Wiegert, who owns two-thirds of the company. Fritz-Kola has expanded its product line to include various flavors and has a strong presence in several European countries, including the Netherlands, Poland, Belgium, and Austria. The company is committed to sustainability, with initiatives such as using glass bottles and reducing its environmental footprint. In 2025, Fritz-Kola opened a bottling plant in Belgium, operated by a subsidiary in collaboration with Konings Juices and Drinks BV. The brand's innovative approach and dedication to quality have made it a popular choice among consumers seeking an alternative to traditional cola beverages.