Up-shirt for men | White, black

Reet Aus is an Estonian fashion brand founded by designer Reet Aus, focusing on sustainable and ethical fashion through industrial upcycling. The brand's UPMADE® certification ensures that garments are produced using pre-consumer textile waste, significantly reducing environmental impact. The 'Up-shirt for men | White, black' is a men's shirt made from 100% upcycled cotton, designed to save 91% water and 81% energy compared to traditional production methods. The manufacturing process involves collaboration with factories in Bangladesh and India, adhering to international labor standards and ethical practices. The brand's commitment to sustainability and circular design principles has been recognized with awards such as the German Ecodesign Award in 2023. Reet Aus continues to advocate for transparency and collaboration in the fashion industry, aiming to reshape it into a force that benefits both people and the planet.