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Old Spice Captain Deodorant Stick

ownerThe Procter & Gamble Company (USA)
originUnited States
manufacturedGermany for the EU market

Old Spice is one of the most iconic grooming brands in history, originally founded in 1937 by the Shulton Company. While it first launched a fragrance for women, the men's line, released in 1938, became a cultural staple throughout the 20th century. The brand is famous for its nautical branding, featuring the distinctive sailing ship logo which is prominent on this 'Captain' variant.

In 1990, the brand was acquired by the American consumer goods giant Procter & Gamble (P&G). Since then, P&G has modernized the brand with high-profile marketing campaigns and expanded its scent portfolio significantly. For the European market, Old Spice products are commonly manufactured in P&G's facilities in Germany, though globally the brand maintains major production hubs in the United States and other international locations to serve local markets.

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