ICA Tomatpuré

ICA Tomatpuré is a concentrated tomato paste sold under the private label brand of ICA, Sweden's leading grocery retailer. The product is typically manufactured in Italy, a country renowned for its high-quality tomato production and processing facilities, ensuring an authentic Mediterranean flavor profile.

As a private label product, the brand is owned and managed by ICA Gruppen. The brand's origin is tied directly to the formation of the ICA purchasing alliance in Sweden during the early 20th century. While the tomatoes are grown and processed abroad to maintain quality standards, the product's distribution and brand positioning are controlled entirely from Sweden.