Lambi Toilet Paper

Lambi is a leading Nordic brand specializing in premium tissue products, most famously recognized for its soft toilet paper and kitchen towels. Founded in 1965, the brand has built a reputation for high quality, often using the iconic white lamb in its marketing to symbolize softness and purity. The brand is deeply rooted in Northern European traditions, utilizing fresh wood fibers to create its durable yet soft products.

Manufacturing of Lambi products is primarily handled by its parent company's mills across Scandinavia and the Baltic region, including facilities in Finland and Sweden. This regional production strategy ensures that products are distributed efficiently across its core markets.

The brand is owned by Metsä Tissue, which is part of the Metsä Group, a massive Finnish forest industry cooperative. As a frontrunner in sustainable wood utilization, Metsä Group manages the entire value chain from sustainably managed forests to the final paper product, emphasizing eco-friendly manufacturing processes and the use of renewable raw materials.