Europcar – LogBuy partnership page

Europcar – LogBuy partnership page

Europcar is a long‑established French car‑rental brand founded in Paris in 1949 (originally as L'Abonnement Automobile by Raoul‑Louis Mattei). The screenshot shows a localized Europcar (.dk) landing page referencing “Logbuy,” which refers to employee/partner discount platforms (commercial partnerships such as Visma LogBuy/LogBuy) that provide negotiated discounts and benefits to members or corporate customers.

Brand origin and ownership

• Brand origin: Europcar was created in France and grew into an international car‑rental company and mobility group. The original company behind the brand was L'Abonnement Automobile, later operating as Europcar/Europcar Mobility Group.
• Ultimate ownership: Since mid‑2022 Europcar Mobility Group has been controlled by Green Mobility Holding S.A., a consortium led by Volkswagen Group with partners including Attestor and Pon Holdings. Green Mobility Holding is registered in Luxembourg and acquired a controlling stake to reposition Europcar as part of a broader mobility strategy.

Manufacturing / production note

This is a web service / partnership landing page (not a manufactured physical product), so a manufacturing country does not apply. The page is a localized Danish site (europcar.dk) operated by Europcar Mobility Group Denmark A/S for customers and members in Denmark.

Local operations and subsidiaries

Europcar operates through local subsidiaries and franchise/branch networks globally; in Denmark the business is run by Europcar Mobility Group Denmark A/S, which handles local rentals, customer service, and partnership pages like the LogBuy offer.

Summary

The image shows a Europcar-branded LogBuy landing page on the Danish site. It represents a corporate partnership offering (employee/partner discounts) rather than a physical product. Europcar is a French‑origin car rental brand now owned by Green Mobility Holding S.A. (Luxembourg‑based consortium led by Volkswagen Group), with local operations in Denmark handled by Europcar Mobility Group Denmark A/S.