Invicta Pro Diver Chronograph (white dial, Pepsi bezel)

Identification and product summary

This watch matches the styling and branding of an Invicta Pro Diver-series chronograph: a white dial with three subdials, the Invicta logo at 12 o'clock, and the red-and-blue "Pepsi" rotating bezel commonly used on Pro Diver models (examples of similar models include Invicta references sold as 17033 / 17047 and related Pro Diver variants). The visible dial layout and bezel coloring strongly indicate a quartz chronograph from Invicta’s Pro Diver family.

Brand origin and history

Invicta was originally founded in La Chaux‑de‑Fonds, Switzerland (1837) by Raphael Picard. The brand name has historic Swiss roots, but the modern Invicta Watch Group operates as a privately held company headquartered in Hollywood, Florida, USA. The contemporary company revived and developed the Invicta portfolio from the 1990s onward and has acquired other watch brands while positioning itself in the affordable to mid-range watch market.

Manufacturing and components

Invicta Pro Diver watches of this style are typically assembled in Asia (primarily China) while using movements and movement components from Japanese vendors (brands commonly use TMI/Miyota or other Japanese quartz/mechanical calibers). Therefore the practical manufacturing footprint is: primarily assembled in China, with movement components sourced from Japan. Specific model production locations can vary by reference and year.

Ownership and distribution

The ultimate owner is the Invicta Watch Group (operating as Invicta Watch Company of America, Inc.), headquartered in the United States. The company manages design, branding, and global distribution; assembly and sourcing use international suppliers.

Confidence and notes

Identification is made from the visible Invicta logo, white dial chronograph layout, and the red/blue "Pepsi" bezel. While the exact model reference cannot be determined from the photo alone, the attributes align with Invicta Pro Diver quartz chronograph models. For a precise model reference and serial/manufacture details, a clear photo of the case back or model/reference engraving would be needed.