Göteborgs Rapé snus

Göteborgs Rapé is a traditional Swedish snus brand — a pasteurized smokeless tobacco product — originally developed in Gothenburg and known for its floral, juniper and citrus-tinged flavour profile and availability both as loose snus and as portion pouches. (en.wikipedia.org)

The brand dates back to recipes created by sailors in Gothenburg and was registered under the Swedish state tobacco monopoly in the early 20th century; it became a factory-produced brand after selection by the state monopoly. (en.wikipedia.org)

Manufacture and global brand operations have long been conducted by Swedish Match (the historic producer of Göteborgs Rapé); Swedish Match operates production units in Sweden and lists snus as a core manufactured product. The product is therefore produced primarily in Sweden. (en.wikipedia.org)

Ownership: in 2022–2023 Philip Morris Holland Holdings B.V., an affiliate of Philip Morris International (PMI), completed an offer to acquire Swedish Match (the company that markets and manufactures Göteborgs Rapé), making PMI the ultimate owner of the brand. PMI’s corporate information lists its corporate headquarters in Stamford, Connecticut, USA. (businesswire.com)

Summary: Göteborgs Rapé — a Swedish-origin snus brand now produced primarily in Sweden — was originally registered under the Swedish state tobacco monopoly and later produced and marketed by Swedish Match. Since the late‑2022/early‑2023 acquisition process, Philip Morris International is the ultimate owner and Swedish Match operates as a PMI subsidiary. (en.wikipedia.org)