Siberia snus

Overview

Siberia is a Swedish snus brand produced and marketed by GN Tobacco Sweden AB. The brand is known for very high‑strength mint/spearmint snus and also exists in tobacco‑free “All‑White” nicotine pouch formats. (linkedin.com)

Manufacturing and Distribution

Production for Siberia products is primarily carried out in Sweden (GN Tobacco operates production facilities including sites referenced in Bispgården and Enköping for snus and all‑white pouch production). GN Tobacco manufactures and exports Siberia to many international markets, often using local distributors or partners where required by regulation. (snuzone.com)

Brand Origin and Ownership

The Siberia brand was launched under GN Tobacco and the brand/company originated in Sweden. GN Tobacco remains the company behind the Siberia brand and is the ultimate owner (a privately held Swedish manufacturer with a portfolio including Oden’s, White Fox and Siberia). Regional distribution partnerships (for example GN Canada / Delota in Canada) are used in some markets. (nordic-select.com)

Notes on Variants and Market Positioning

Siberia is positioned as an extreme‑strength product line (including products labeled with -80°C / “extremely strong” strength markers) and is offered both as traditional tobacco snus portions and as nicotine pouches (All‑White) to address markets where tobacco snus is restricted. (snus24.com)