Made O'Meter
Discover where a brand or product originates
Lundgrens is a prominent brand in the traditional Swedish snus market, known for its perforated pouches and unique regional flavor profiles inspired by the Swedish landscape. Originally rooted in long-standing tobacco traditions from Scania, the brand has grown into a premium staple for smokeless tobacco users seeking authentic craftsmanship.
The production of Lundgrens takes place at the Fiedler & Lundgren factory in Malmö, Sweden. This facility has a deep history dating back to the 19th century, maintaining the specific standards required for the designation of 'Swedish Snus'. Recent corporate developments have seen the brand under the ownership of British American Tobacco (BAT). BAT acquired the brand's parent company as part of its strategy to expand into 'New Category' products and smokeless alternatives. This global ownership ensures that while the product remains distinctly Swedish in origin and manufacturing, it benefits from an international distribution network.
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