Prince Original (LU) chocolate sandwich biscuits

Brand origin and product

Prince is the classic chocolate‑cream sandwich biscuit now sold under the LU (Lefèvre‑Utile) umbrella; the original Prince biscuit recipe was created in Belgium by Edward De Beukelaer (Antwerp) and later became part of the LU range. (fr.wikipedia.org)

Manufacturing and distribution

Production of Prince biscuits is carried out at multiple factories across Europe; packaging and production sites vary by market (European packs have in some cases been produced in Norway among other locations), so the item is best described as manufactured in multiple countries rather than a single origin. (fr.wikipedia.org)

Ownership and company history

The Prince biscuit became part of the LU portfolio (a historic French biscuit house) and, after subsequent corporate transactions (including Danone and Kraft), LU and the Prince brand are today owned by Mondelez International. Mondelez is the ultimate owner and manages the brand globally through its local affiliates. (en.wikipedia.org)

Local market note

In Denmark the product appears in retail listings and is distributed through Mondelez’s local channels (Mondelez Danmark), which handles importation and distribution of LU/Prince products in the Danish market. (slikboden.dk)