Brunch Brotaufstrich — product overview

Brunch is a creamy, fresh-cream-and-yoghurt based bread spread (Brotaufstrich) sold in refrigerated formats and positioned as a spread and cooking specialty in Germany. The product range includes classic (Natur) and herb (Kräuter) variants and is manufactured in Germany. (savencia-fromagedairy.com)

Brand origin & ownership history

Brunch was introduced in Germany in 1995 and originally belonged to Unilever. In 2010 Unilever disposed of the Brunch brand and the rights were acquired by the French dairy group Bongrain (now Savencia Fromage & Dairy). Today Brunch is part of Savencia's branded portfolio. (savencia-fromagedairy.com)

Manufacturing & current structure

Production of Brunch products is carried out at the Edelweiss plant in Kempten (Allgäu), a long-standing production site now operating as a Savencia subsidiary; Savencia explicitly lists Brunch in its brand portfolio and notes the Kempten (Edelweiss) site among the facilities producing its German brands. In short: Brunch is manufactured primarily in Germany by Edelweiss (part of Savencia), while ultimate ownership rests with Savencia Fromage & Dairy (France). (edelweiss-gmbh.com)