Made O'Meter
Discover where a brand or product originates
Maple Joe is a globally recognized brand of 100% pure maple syrup, established to bring authentic Canadian flavors to international markets. The syrup is harvested directly from the sugar maple forests of Quebec, Canada, a region responsible for the vast majority of the world's maple syrup production. The product shown features multilingual labeling (including Swedish and Finnish), which is characteristic of the versions distributed specifically for the Nordic and European markets.
While the syrup itself is raw-sourced and produced in Canada to maintain its Grade A quality and authentic taste, the brand's history is tied to France. It was originally developed by the French company Famille Michaud Apiculteurs, a family-owned expert in honey and natural sweeteners since 1920. In 2024, the brand underwent a significant ownership change as part of a strategic acquisition. Today, Maple Joe is owned by Valeo Foods Group, an international food portfolio company headquartered in Ireland and backed by the investment firm Bain Capital. The brand continues to focus on traditional harvesting methods and sustainable forestry while operating under this new global ownership structure.
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