Nextdirect

Nextdirect is the home shopping arm of Next plc, a prominent UK-based retailer specializing in clothing, footwear, accessories, and homewares. The brand operates through various channels, including a chain of over 500 stores in the UK and Ireland, a home shopping catalogue, and an online platform with nearly 3 million active customers. Internationally, Next plc has more than 180 stores and a growing online presence in over 45 countries. The brand's commitment to authenticity and customer trust is evident through initiatives like the .nextdirect generic top-level domain (gTLD), which provides a brand-controlled internet space for Next and its affiliates. This gTLD, delegated in May 2016, aims to eliminate user confusion and ensure brand authenticity. The .nextdirect gTLD is operated by Next plc, reinforcing the brand's dedication to maintaining a secure and trustworthy online environment for its customers.