madeometer

Made O'Meter

Discover where a brand or product originates

Mini Babybel Cheese

ownerUnibel S.A. (France)
originFrance
manufacturedFrance

Babybel is a world-renowned brand of small snack cheeses, instantly recognizable by its signature red wax coating. The brand was first created in 1931 in France, inspired by the texture and preservation qualities of Edam cheese. Its major breakthrough came in 1976 with the invention of 'Mini Babybel,' an ultra-convenient, portable version that quickly became a global favorite for both children and adults due to its simple ingredients and on-the-go nature.

The manufacturing process maintains a commitment to local sourcing, with the brand often tailoring production to regional markets. In France, it is made with 100% French milk, while production facilities in the United States (such as in Kentucky and South Dakota) and Canada ensure that the product is made close to its primary consumer bases. This 'local for local' approach helps maintain freshness and supports regional dairy farmers.

Owned by the French multinational Bel Group (Groupe Bel), Babybel remains a cornerstone of the company's global portfolio. Headquartered in Suresnes, France, Bel Group is a family-owned company with a history spanning over 150 years. They are dedicated to diversifying their snack offerings, including the recent introduction of plant-based and high-protein alternatives to the classic Babybel recipe to meet modern dietary trends.

disclaimer

poweredBy