ALDI Original

ALDI, a German-based supermarket chain, has undergone a significant packaging refresh, introducing its first-ever namesake brand to make its private-label products more recognizable to shoppers. This initiative aims to modernize the shopping experience and reinforce the value and quality associated with the ALDI name. (corporate.aldi.us)

The company has committed to making 100% of its product packaging reusable, recyclable, or compostable by 2025, reflecting its dedication to sustainability. (corporate.aldi.us)

In response to customer feedback, ALDI is rebranding its private-label products, with the new packaging already beginning to appear on store shelves. (axios.com)

The ALDI Original brand encompasses a wide range of products, including confectionery items, all manufactured in multiple countries to meet the diverse needs of its global customer base.