Levi's Jeans

Levi's is a renowned American brand specializing in denim jeans and casual wear. Founded in 1853 by Levi Strauss in San Francisco, the company has grown to become a global leader in jeanswear. While the brand is American, its manufacturing has become increasingly global. As of 2025, Levi Strauss & Co. sources its products from independent contract manufacturers in approximately 28 countries worldwide, with no single country representing more than 30% of its production. This global sourcing strategy reflects the company's commitment to quality and efficiency, leveraging the expertise and cost advantages of various regions. Despite this extensive international manufacturing footprint, Levi Strauss & Co. continues to uphold its American heritage, with its headquarters and primary operations based in San Francisco, California. The company's dedication to sustainability and ethical practices is evident in its stringent supplier requirements, ensuring that all third-party contractors adhere to its code of conduct concerning working conditions, environmental standards, and employment practices. This approach underscores Levi's commitment to responsible business practices while maintaining its position as a leading global apparel brand.